Soho’s new concept shop Material Good, was designed for chilling-out. Housed in the most magnificent loft in Soho, a visit to Material Good is a visit to one-part boutique, one-part art-gallery and one-part swanky lounge. The shop carries an array of vintage and high-end watches as well as fine jewelry, diamonds and more. And with champagne, coffee and scotch served, why would you ever want to leave?